The service was created as a strategic response to the merger of The WB and UPN , which formed The CW . Many stations owned by Fox were left without a network affiliation after this merger, leading Fox to create MyNetworkTV to fill their schedules.
Its schedule primarily consists of off-network reruns of popular procedural dramas, such as Law & Order: SVU , Chicago P.D. , and Dateline . my-net-tv
Today, MyNetworkTV operates more as a "distributor" than a standard network. It typically provides two hours of prime-time programming each weeknight to its affiliates. The service was created as a strategic response
Originally, it aired original scripted content, including English-language telenovelas like Fashion House and Desire . After these struggled to gain high ratings, the network shifted toward reality programming and eventually transitioned into a programming service in 2009. Current Programming Strategy , and Dateline